Ice hockey is one of the most expensive sports to play. Ice fees, sticks, pads, league play and cups all cost money — and on top of that the team might want to go to a camp or an away cup together. By selling clothing, your hockey team can fill the team fund with no cash, no stock and no start-up cost.
Why does selling clothing work so well for hockey teams?
Instead of selling something people buy out of politeness, the team sells clothing people actually want to wear. That makes it easier to sell — and you keep 35% of all sales. Everything is handled digitally: each player gets a personal link to share, so no selling at games or door-knocking in your free time is needed.
How it works
- Set a goal. Decide what the money is for — a cup, a camp or new team equipment.
- Apply and get your store. Within 1–2 days the team has its own store with the full range and a sales link per player.
- Share the links. Players and parents share their links with family, friends and on social media.
- Get the money. Customers Swish directly to the team's Swish number. The team keeps 35%; Rius Legacy invoices the rest plus shipping when the campaign ends.
How much can the hockey team earn?
Example at 35% commission
- 20 players selling 1,500 kr each → about 10,500 kr.
- 22 players selling 2,500 kr each → about 19,250 kr.
- 25 players selling 3,000 kr each → about 26,250 kr.
The example amounts are 35% of sales. Actual revenue depends on the number of sellers and how much each one sells.
Tips for your hockey team's fundraiser
Involve the parents
In youth team sports, the parents are often the most active sellers. Let them share the players' links in their own networks — it quickly doubles your reach.
Time it with the season start
Launch the fundraiser ahead of the season or a specific cup, so there's a concrete date to work toward. A campaign of 4–6 weeks usually works best.
Show the goal
Clearly state what the money is for. A concrete goal makes more people want to contribute.
Get started
The setup works for hockey teams of all ages. Read more about fundraising for sports teams or our complete guide. When you're ready, the application takes under five minutes.